PusharooWeb push notification pricing, compared honestly
Most web push tools charge by subscriber count, so your bill grows exactly as your marketing works. Here are published list prices from popular services, side by side.
- Free tiers typically stop around 10,000 subscribers (OneSignal per-send, SendPulse, Webpushr).
- Paid plans are usually priced per subscriber or by subscriber bands.
- At 50,000 subscribers, published list prices range from about $29 to $219+ per month.
- Pusharoo is $0 at any list size, with every feature included.
Monthly cost at 50,000 subscribers
The details
| Service | Free plan | Paid pricing (list) | Source |
|---|---|---|---|
| Pusharoo | Everything, unlimited, for life | None — there is no paid plan | pusharoo.com |
| OneSignal | Web push to max 10,000 subscribers per send | Growth from $19/mo + $0.004 per web push subscriber | onesignal.com/pricing |
| SendPulse | Up to 10,000 subscribers | Pro: $24/mo monthly ($19.20 billed yearly) at 30,000 subscribers; adds branding removal, API, segmentation, A/B | sendpulse.com/prices/webpush |
| Webpushr | Up to 10,000 subscribers, all features | $29/mo to 50K, $49 to 100K, $99 to 150K | webpushr.com/pricing |
| Pushpad | 1-month free trial | €100/mo + €0.002 per subscriber | pushpad.xyz/pricing |
All figures are list prices from each vendor’s public pricing page on Nov 12, 2026, excluding tax and add-ons. We’re not affiliated with any of these companies; their names are trademarks of their owners. If a figure is out of date, please let us know.
What the paid tools give you
To be fair: paid platforms bundle things Pusharoo doesn’t try to do — native app push, email and SMS (OneSignal, SendPulse), enterprise SLAs (Pushpad’s 99.9% uptime SLA), large teams and long reporting histories. If you need those, the price may be worth it. If you need web push for your websites, it shouldn’t cost more every time your list grows.
The four pricing models
| Model | How the bill grows | Examples (vendor pages, Nov 12, 2026) |
|---|---|---|
| Per subscriber | With list size | Aimtell ($49/mo to 10K), Webpushr, SendPulse Pro, PushEngage |
| Per notification sent | With list size × sends | Brevo PushOwl (500 free/month) |
| Feature tiers | With features you need | PushAlert (A/B and events on Premium), Gravitec |
| Ad-supported | Paid in your subscribers’ attention | iZooto’s Monetize plan |
| None | Doesn’t grow | Pusharoo |
Vendor-by-vendor comparisons
Dated, sourced comparisons: SendPulse, PushAlert, Aimtell, Gravitec, iZooto, PushEngage, Webpushr and PushOwl. Prices change; each page shows the date we read the vendor’s own pricing page.
What a push service really costs to run
Browsers’ push services deliver messages at no charge to senders. The real costs are servers to encrypt and send, storage for subscriptions, and engineering time. For a lean, standards-based stack those costs grow slowly with list size, which is how Pusharoo can stay free without ads or subscriber caps. Per-subscriber prices mostly reflect business models, not delivery costs.
Hidden costs to watch for
- Branding removal sold as an upgrade.
- Segments, scheduling or API access locked to paid plans.
- Per-website fees.
- Dormant subscriber retention limits on free plans.
- Lock-in: subscriptions tied to the vendor’s keys (see ownership).
Questions
What is the cheapest web push service?
Pusharoo is free for life with no subscriber cap. Among subscriber-priced services, published list prices at 50,000 subscribers started around $29/month on Nov 12, 2026.
Why do push services charge per subscriber?
It is a pricing choice. Browsers do not charge senders per message; providers price by list size because it tracks the value you get.
Does Pusharoo have hidden fees?
No. There are no paid tiers, add-ons or per-site fees, and no credit card is ever asked for.
Are there hidden costs with Pusharoo?
No paid tier, subscriber caps, per-site fees or branding removal fees. Your own costs are the hosting where sw.js lives and the time you spend writing notifications.
How do I compare per-subscriber and per-notification pricing?
Multiply: subscribers × notifications per month gives notification volume for quota plans; subscriber count alone drives per-subscriber plans. Model both at your list size a year from now.
Keep reading
Looking for a OneSignal alternative for web push?
Fair, dated comparison: pricing at scale, limits, branding and when OneSignal is still the better pick.
Choosing a push notification service for your website
A no-nonsense checklist: caps, badges, gated features, ownership, iPhone, setup effort.
White-label push notifications: your brand, not ours
Your name, icon and words on every prompt and notification. No “Powered by” badge.
What are web push notifications?
The 60-second explainer: what they are, where they appear, and why visitors actually see them.
More in Choosing a tool: Self-hosted web push and owning your list · The best free web push notification services, compared · Looking for a PushEngage alternative? · Looking for a Webpushr alternative? · Looking for a PushOwl alternative? · Looking for a SendPulse web push alternative? · Looking for a Gravitec alternative? · Looking for a PushAlert alternative? · Looking for an Aimtell alternative? · Looking for an iZooto alternative? · All guides
Free for life. No limits.
Unlimited subscribers, campaigns and automations. No badges. About five minutes to install.